Why Distributors Are Choosing WebPresented Over Salesforce CRM 

When it comes to choosing a CRM system for your distribution business, the options can be overwhelming. While Salesforce is a well-known name in the CRM world, more and more distributors are finding that WebPresented CRM (WPCRM) is a better fit for their specific needs. Here’s why: 

Built for Distribution: The Right Fit for Your Business 

One of the biggest challenges distributors face when selecting a CRM is finding a system that truly understands their industry. Many CRMs, like Salesforce, are built to be one-size-fits-all solutions, which can lead to a frustrating lack of industry-specific features. Mike Stram, Director of Information Systems at Johnstone Supply Founders Group, put it best: 

“We [chose] Salesforce, but it didn’t integrate well with our ERP data. We went with WebPresented because it was distributor-focused, integrated with our ERP system, and gave us visibility across the entire customer base which we use for sales, customer support, accounts receivable, and more.” 

WPCRM is designed specifically for the distribution industry, with features like complex sales opportunities, pipelines, quoting, and service management built right in. It’s not just about selling you a CRM; it’s about providing a solution that understands and supports your business. 

Seamless ERP Integration 

For distributors, the ability to integrate a CRM with existing ERP systems is critical. WPCRM offers seamless integration with any ERP system, ensuring that your sales team has all the data they need at their fingertips. In contrast, integrating Salesforce with an ERP often requires custom builds and third-party consultants, leading to additional costs and delays. 

WPCRM also pulls in key data for analysis, allowing our AI to provide prescriptive sales actions that can drive your business forward. With full integration with email, marketing tools, Google Maps, and more, WPCRM becomes the central hub for your sales team, accessible wherever they go thanks to its mobile app. 

Cost-Effective and Feature-Rich 

When comparing the total cost of ownership, WPCRM stands out as a more cost-effective solution. Salesforce’s pricing can quickly escalate with hidden fees and the need for additional add-ons to make the software work for your business. With WPCRM, many distribution-specific features are included as standard, so you won’t have to pay extra to get the functionality you need. 

Moreover, WPCRM doesn’t require in-house developers or admins to manage the system—our team handles everything, meaning you don’t need to hire additional staff. This all-in-one approach not only saves money but also ensures that your CRM is always optimized and running smoothly. 

Fast and Hands-On Implementation 

Time is money, and WPCRM knows it. That’s why our implementation process is designed to be as quick and efficient as possible, with an average timeline of just six weeks. Unlike Salesforce, which often relies on third-party consultants for implementation, WPCRM handles everything in-house. This hands-on approach ensures that you have a dedicated point of contact throughout the process, resulting in a smoother transition and quicker go-live time. 

A Community of Peers: WPCRaM Annual Conference 

One of the key advantages of choosing WPCRM is the strong community that comes with it. Our annual WPCRaM conference is more than just a chance to learn about the latest updates—it’s an opportunity for distributors to network with peers who understand the unique challenges of the industry. While Salesforce also offers a conference, it lacks the close-knit, industry-specific focus that WPCRaM provides. At WPCRaM, you’re not just another attendee—you’re part of a community that’s dedicated to the distribution industry. This event is designed to foster connections, share best practices, and help our users get the most out of their CRM. 

Security You Can Trust 

In today’s digital landscape, cybersecurity is a top priority. WPCRM is built with a closed-door AI system, ensuring that your data remains secure and protected from potential threats. Unlike open-door systems, which can leave your business vulnerable, WPCRM’s approach is designed with your safety in mind. You can trust that your data is being used effectively and kept secure. 

The Bottom Line: WPCRM vs. Salesforce 

When it comes down to it, choosing a CRM is about finding the right fit for your business. WPCRM offers a solution that is purpose-built for distributors, providing a robust set of features, seamless ERP integration, and a cost-effective approach that doesn’t require you to pay extra for the tools you need. Add to that a fast implementation process, industry-specific community events, and top-notch security, and it’s clear why so many distributors are making the switch to WPCRM. 

When comparing CRM options, choosing the right fit for your distribution business is crucial. WPCRM is specifically designed for distributors, offering everything you need without the need for costly add-ons. Make an informed choice with our detailed infographic comparing WPCRM and Salesforce—discover how WPCRM can be the smarter, more cost-effective option for your business.